Chrome Drive
Google's Chrome Store Brings Apps to the Web
At Google's I/O developer conference this week, the search giant unveiled a number of exciting products and programs that should debut in the coming months, including a formal announcement of Google TV and the new WebM video platform. Of these announcements, the early preview of Google's Chrome Web Store for apps is one of the most intriguing. Google is bringing mobile features to the Web, something that usually happens the other way around. The Chrome user-base is growing quickly, with a reported user-base of more than 70 million users. Based on Google's success with Android apps, Chrome adoption rates and the overall market trend towards the cloud, the Chrome Web Store is poised to be the next major digital market.
The Chrome Web Store will create a one-stop shopping market for these necessary apps, and many more. Just as smartphone owners download apps for their devices from BlackBerry's AppWorld, the Android Market, or the Apple App Store, the Chrome Web Store will function the same way for browsers.
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The driving force behind the store is the cloud-based Chrome operating system, which Google plans to release by the end of 2010. As the Chrome OS will rely entirely on cloud computing, users will need to access the Web in order to download and connect to the applications normally stored on a computer's hard drive. Google has also recognized the difficulty of finding the best Web applications, even with a Google search. The Chrome Web store aims to change that, making it easy for users to locate exactly what they want in the shortest amount of time. As Google's mission is to move all computing into the cloud — and many computing trends suggest the same — Google aims to have the Web Store function on every browser, not just Chrome.
The Android Market is growing rapidly with users, with nearly 50,000 apps available to Android owners. These numbers could have a big impact on Chrome's growth as well as the success of the Web Store. Android's open-source environment is a big draw for developers as well, and Google plans to have the Chrome Store function the same way, ensuring developers will continue their relationship with Google.
To read more about the Chrome Web Apps Store, visit Sparxoo.com.
About the Author
Sparxoo is a business blog that inspires breakthrough by tomorrow's leaders. We are a strategy consulting firm with a pulse on marketing, branding, and development.
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